This digital marketing agency is looking to recruit a Social Media Executive.
Social Media Executive Job Purpose:
Manages all social media channels, campaigns of the company and for our clients. Sustain an engaging audience experience and to increase audience satisfaction. Research and analyse social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy.
Social Media Executive Job Duties:
- Oversees all social media accounts management for the company and our clients.
- Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
- Coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals
- Manages social media team members, including copywriters and other content creators, by overseeing their work and offering guidance or direction
- Audits and analyses social media presences, including digital advertising costs and returns
- Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
- Manages and coordinates all paid ads placement
- Works with clients develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages
- Monitors and develops reports on competitor activity within social media spaces
Social Media Executive Skills and Qualifications:
Degree in Marketing or Social Media, Extensive Knowledge of Social Media Platforms, Web Proficiency, Computer Software Proficiency, Team Management Experience, Advertising, Copywriting, Content Creation, Public Relations and Brand Marketing Experience, Proofreading and Editing Skills, Interpersonal Skills, Strong Verbal and Written Communication Skills, Customer Service Skills
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