This company is one of the world’s leading suppliers of traditional warehouse storage equipment and automated logistics systems.
Market Executive
They have an exciting new opportunity for a Marketing Executive based in their Towcester offices.
The principal role of the Marketing Executive is to support the company’s overall objective of profitable growth by implementing the company’s Marketing strategy to create a positive environment for sales.
Your duties will include:
To provide comprehensive support and professional guidance to the sales force as stakeholders in the implementation of area development plans consistent with the company’s overall objectives.
Work with Business Development & Marketing Manager to establish yearly schedule for all marketing activities, reviewing regularly to accommodate ad hoc requests from sales executives and other business development personnel.
Organise the business’ agreed exhibition schedule and detailed exhibition arrangements as required (including booking and arranging exhibition space, stand materials, sales staff hotels, etc.).
Develop close working relationship with counterparts in the group.
Organise and oversee email campaigns to encourage attendance of customers and prospects at company events and exhibitions.
Design of Customer Case Studies, Newsletters and Product Brochures
Press Release composition and written Editorials for industry press
Presentation composition for internal and external audiences Maintain the company’s CRM database, instigate and oversee periodic migration of data between company databases.
Obtain and utilise collated data from a variety of sources and through influence of other departments to provide comprehensive metrics to evaluate the effectiveness of promotional campaigns and events and communicate this to the management team.
Develop influential data dashboards to influence the senior team.
To be successful you will have working within a marketing environment and have a business-related degree, you will be CIM qualified and a highly proficient communicator.
You will have strong IT marketing design experience, have been involved with events management and have a working knowledge of web analytics, online and cross channel search strategies.
Some overseas and UK travel may be required.
If you are after a new opportunity, we would like to hear from you. In return they can offer you a competitive salary, with benefits, on the job training and development and a career within the company.