You know copywriting; in fact, that’s your speciality! You know if done well it can make an email campaign, a blog post or a technical document. Done badly… Well you would be better packing up your pen and heading home!
You're creative, an ideas person. You can turn what could be (let’s face it) dry content into income generating and engaging copy. You're able to work with a team to deliver on time and to brief; on and you are self-motivated as you work from home. (The rest of the team are a quick zoom call away!).
You will have to have a natural ability to juggle a few briefs, across several customers, working within their time scales.
You must enjoy engaging readers and captivating them with no more than your pen and keyboard!
Day to Day Responsibilities
This Role will report to the Creative Director. You will be responsible for creating both work from scratch (via a brief where you will be required to research the subject) or working with stakeholders to develop more technical content (to be exact sprucing up the stuff the technical guys thought was finished!)
- Write Copy for technical documents, white papers, manuals and data sheets
- Working with the Creative team, develop and maintain copy for client websites, creating creative landing pages, optimising PPC adds and maximising conversion rates.
- Be meticulous in your work
- Be a cog in the creative team. Bring ad develop ideas
- Use technical content from within the business as well as your own deep research.
- Monitor competitors, evaluate, spot trends and make the competitors keep up with them.
Essential Attributers
- Minimum of 1 years’ experience in professional copywriting
- Creativity
- Experience in both technical and lead generation content.
- Self-Motivated – The role will be home based which while offers some flexibility, it must get done!