Established in 1996 with an enviable reputation for exceeding customer expectations and low staff turnover, this company requires a motivated and experienced individual wanting to make their mark.
In addition to the salary they are offering remote working, flexible hours, staff benefits, staff rewards scheme and a performance-based bonus scheme.
Due to recent changes in working practices, they are willing to consider candidates nationally and are open to any proposals that are considered mutually beneficial.
Recognised as the longest established MSP in the area they offer a wealth of IT services including - PC Support, Hosted Services, Security Services and much more to diverse businesses both locally and throughout the UK.
Key Role Dimensions:
- Chance to work with senior management to create and take ownership of this new opportunity.
- Manage all aspects of digital marketing and lead generation throughout the customer journey.
- Delivering regular campaign analysis using (but not limited to) Google Analytics, email data, campaign metrics KPI reports and social data analysis.
- Working with management to create digital copy and actively monitor traffic.
- Manage and develop all campaign elements including but not limited to ads, PPC campaigns, blogs, infographics, print, events, sponsorship, CRM, email communications, video, social media and SEO optimisation, utilising internal and external resources as appropriate
- Work with existing tools and platforms to automate relevant marketing activities as well as using tools to help nurture prospects at relevant stages in the campaign cycle
- Work with stakeholders and 3rd parties to manage events, customer workshops and webinars
- Weekly and Monthly reporting, with insights and recommendations
- Communicate with customers to create and distribute testimonials and case studies.
Knowledge, Skills & Experience:
- Maturity and credibility; proactive and goal-oriented
- B2B marketing
- Digital lead generation
- Google AdWords and Analytics
- Email Marketing Apps
- Copywriting with ability to create engaging online content