Whether it’s working at some of the UKs most glamorous motoring events, or helping to sell multi-million pound supercars, an exciting opportunity has arisen to join a dynamic automotive PR and marketing agency in the newly created role of digital account executive.
Working across a number of clients, the successful candidate will be bursting with ideas and enthusiasm. You’ll help create some truly memorable online campaigns that engage and excite and you’ll play a pivotal role in building and transforming the online presence of some of the UK’s most fascinating automotive brands.
With a good understanding of all current digital trends, you’ll create compelling content on social media and other digital channels that complements the agency’s offline PR activities.
Typical aspects of the role include:
- Production of exciting and engaging online content in line with the wider account strategy
- Developing monthly content plans to ensure a proactive and timely output
- Posting content on social channels and websites
- Responding in a timely manner to community posts
- Monitoring campaign success using online analytical tools
- Preparing campaign KPI and sector benchmark reports
- Producing a range of visual assets including basic online movies, animations and infographics
- Supporting SEO activities
- Ensuring optimisation and high ROI on paid social media campaigns
Previous agency experience in a similar role and an interest in the automotive industry would be a distinct advantage as would use of Photoshop, Hootsuite, Google Analytics and Adobe Premiere Pro or similar.
For the right candidate, there’s a real opportunity to play an important role in helping drive the digital capabilities of this agency.
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